Whether your business has hit a slow spell or you’re just always looking for ways to grow, adding a new service or two to your business can do the trick. From new techniques to trendy embellishments, the possible additions are endless, but don’t let all the choices overwhelm you. Find out the four top services to add that will help boost your decorated apparel business.
Laser Engraving/Etching
Laser engraving or etching is currently in demand by customers looking to add a modern touch to their products. This process uses a laser to mark the surface of the product leaving a different color or texture behind. Multi-color and multidimensional effects can be created with the laser.
This service’s popularity and simplicity makes it a great addition. Once you have the machine, you don’t need to use tread, ink, or other supplies reducing the operational costs. A person can engrave garments and other products at a surprisingly fast pace once they’re properly trained.
DTG Printing
Direct to garment printing is a great service to add no matter if you specialize in screen printing or embroidery. If you mainly offer screen printing, DTG printing is a natural progression for your business. It’s perfect for printing small quantities and conveying intricate details. This type of printing may be able to help you bring down the costs of smaller jobs for your customers.
For an embroidery business, starting to offer DTG printing can open up a whole new market. Rather than investing in the training, supplies, and equipment needed to offer screen printing, you can simple get the DTG printer and be up-and-running in no time. It’s the perfect next step for expanding your business into the printing world. If the service takes off, you can then justify adding more printers and printing services.
Home Décor
Just because you’re an “apparel” business doesn’t mean you can’t break into the décor side of things. Monogrammed, customized, and specialty interior decorations are quickly becoming hot commodities. From pillows to throw blankets, adding décor services to your business might be just what your business needs to bring it to the next level. If you aren’t sure it’s the right thing for your business, ask your customers and look at your competition. You should be able to quickly gauge how well the new products and services will do.
Embellishments and Special Effects
Step-up your business by adding unusual and trendy options. Metallic inks, rhinestones, glow in the dark thread, glitter, and more are proving to be long lasting trends. Being able to offer these services gives you a chance to upsell and give the customer an even more personalized product.
No matter what services you decide to add, it’s important to have the right equipment to get the job done fast. With equipment financing, the cost of getting up-and-running doesn’t have to make adding new services impossible. Flexible financing makes it easy to afford all the equipment you need to expand. Once you pick what services you want to add and get the equipment you need, your business will be on its way to growth.